LinkedIn is a great way to get information known about your business. It is more professional than other social media sites. With a company page your employees can connect with your page so that their network of people can see your page. It will also help you inform other professionals about the products and services your company offers. Lastly, LinkedIn is a search engine within itself. So here are some things to look at on your page.
- Make sure your company has an eye catching cover image.
- Remember to post company updates regularly.
- Do not forget to fill in the About Us section at the bottom of the home page.
- Post job opportunities on the Careers page.
- Make sure you list and write about the products and services you provide. People can view the products and services and see reviews from other users.
- Check your page insights, follower insights, and employee insights to see how your page and company are doing.
Written By: Stephanie Dunaieff, August 15, 2013